Founder of The Power of Possibility®

Let me share with you how this 'mindset movement' and range of merchandise came to be...

It all began when I ran my 1st marathon - Melbourne Marathon 2008. It was a challenging hot and windy day, and I found a depth of ability I hadn't known before.

Crossing that finishing line at the MCG changed me - because it gave me a taste of what was possible, and an inkling that maybe 'anything' was?

Running 42.195km for the very first time can prove to ourselves what we're capable of. And it can open a gateway to more of life.

It did for me, and that's why running, and the marathon distance in particular, will always be at the heart of The Power of Possibility.

A chapter of running injuries trying to repeat that 1st marathon experience...

And then I found myself embarking on an even bigger challenge, what would be the longest of shots!

An IRONMAN Triathlon - 3.8km swim, 180km ride, 42.195km run.

A journey I felt inspired to write about in what became the beginning of The Power of Possibility, as the title of my 1st book:

'The Power of Possibility' - A journey of inspiration and courage

It launched in October 2020 and is now in it's 2nd Edition and available in Paperback, eBook and Audio Book formats.

Link here for a signed copy

My son is a big part of my journey and story.

I dedicate 'our book' (we call it) to him. And as I say in the closing lines - he really is the epitome of the power of possibility 🙏

The 1st copies arrived in the middle of the Melbourne Lockdowns. Here we are sitting on a portion of the 2,000 copy print run ready to take up 3 flights of stairs!

I finished writing when he was just a newborn. I would write through the night in between feeds, feeling such a sense of urgency to.

Looking back I wonder if it was because of what was coming that I felt so inspired to write. A story of 'possibility' was just what the world needed as we entered a chapter of 'limitation' during the pandemic.

Selling the book at the Gold Coast + Melbourne Marathon Expo’s in 2022 I needed some kit to wear and got a few T-Shirts and Caps made.

I started running in the Cap and it felt good! Even ran my 1st Marathon as a Mum in it.

People started asking if they could buy one, and others shared how motivating the book title in itself, was.

So I decided to take the book title beyond the book shelf, to impactful moments in our lives. Whether we're running our 1st marathon, or starting our day with a morning coffee.

(Links to the Trucker Cap and Coffee Mug)

In July 2025 the new range went live.

Running gear, training tools and life inspiration.

Designed with purpose and meaning, and inspired by my own personal journey.

The iconic blue.
The impactful brand name.
And motivating tagline:
‘Dream Big & Believe. You’ve got this!’

You can’t help but dream a little bigger, and dig a little deeper when you’re wearing or using any item from the range.

In 2026 The Power of Possibility moved to a new home and official 'Head Quarters' at CLIK Collective in West Footscray.

Moving the once home-based business to a space where the vision for it could more fully come to life.

Click and collect introduced as an option to pick up orders.

And the 1st Brand Ambassador joins the team...

The amazing Ellen Smith. A wonderful human, doing incredible things as an MC in the sport and charity space and as a TV producer.

Ellen is a shining light in this world and I am so honoured to have her represent the brand.

Various initiatives have happened along the way including 'The Farmer's Run'.

Inspired by back-to-back droughts and limited awareness of the challenging conditions and important role our farmers play - a run was developed to raise support and awareness for them.

To show them they matter, and we care.

The goal was a collective virtual lap of Australia for the farmers. 16,657km... And we did it!

300 people from all over the country collectively ran and walked the equivalent of a lap around Australia to support of our farmers.

The event is planned to be an annual one, whatever the season. Subscribe to receive updates and learn how you can be involved and support the next Farmer's Run.

My 'mission' is to:

"Inspire and support people to dream big and un-tap their true potential - in running and life"

I'm a firm believer in practising what you preach. I continue to run marathons and support others on their quest to run one.

You'll find me totally in my element amongst the wonderful running community, whether it's on the course running, on the sidelines cheering, or showcasing the range and signing books at Marathon Running Expo’s.

I'm always looking for opportunities to do more good in the world through the power of possibility.

So please connect if you have an opportunity for an interview, speaking engagement, corporate/wholesale order, partnership, or any crazy idea that just might be a good one to help get this inspiring range out into the world!